Sales teams face mounting pressure to improve forecasting accuracy, prioritize opportunities, and deepen customer insight. AI can accelerate performance — but only when supported by strong data and adoption practices.

Technology executives demonstrate how AI enhances account planning, opportunity qualification, quoting, and margin management. We outline what’s required to operationalize AI in sales workflows.

Key Takeaways

• AI applications improving sales productivity
• Data structures enabling predictive insights
• How AI strengthens forecasting and prioritization
• Adoption challenges and proven solutions
• KPIs to measure AI-driven sales impact

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Register to learn how AI can elevate commercial performance.

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About our sponsor:

About our host:

Brian Hopkins

Chief Operations Officer, Distribution Strategy Group

Brian Hopkins is recognized for his expertise in customer service and operational efficiency within the industrial distribution sector. His career trajectory showcases a series of impactful leadership roles, marked by innovation and strategic growth.