Data-Driven Transformation: From Chaos to Competitive Advantage
Available on-demand
Forward-thinking distributors are using intelligent automation and data transformation to turn operational complexity into strategic strength. Join our expert panel to learn how leading companies are using AI and integrated solutions to create real business impact.
You will learn:
- How AI can automate time-consuming sales processes such as RFQ handling and order entry, allowing your team to focus on high-value customer relationships
- How AI-native product content systems can turn messy supplier data into compelling, high-converting product experiences
- How integrated enterprise solutions can align your technology ecosystem to boost productivity and efficiency
- Practical approaches to digital transformation that deliver measurable improvements in accuracy, profitability, and growth
This conversation will give you a clear understanding of how data-driven strategies can help your organization move faster, serve customers better, and compete more effectively in a changing market.
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Kristen Thom
Senior VP of Customer Experience, White Cup
Jason Nyhus
President & GM of North America, Shopware
About our sponsor:
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About our panelist:
Kristen Thom
Senior VP of Customer Experience, White Cup
Kristen Thom is the Senior VP of Customer Experience at White Cup. She joined White Cup, formerly Compass Sales Solutions, in 2013. With a customer-first commitment, Kristen has held roles across implementation, support, development, product management, and customer success. She has almost 10 years of experience in the office technology space and almost 5 years of experience in the distribution industry.
Jason Nyhus
President & GM of North America, Shopware
Jason has led North America operations and growth for Shopware since 2022. Jason’s background in commerce spans more than two decades and covers virtually every role — from sales and customer success, to partnerships and marketing. Before joining Shopware, Jason was an executive at Digital River, where he was responsible for all aspects of Go-To-Market strategy, and was instrumental in modernizing the company’s offering from a full-stack, direct sales approach to an agile, API-based company with a partner-centric approach for their vast global partnership ecosystem.
About our host:
Jonathan Bein, Ph.D.
Co-Founder and Managing Partner
Jonathan Bein Ph.D. has worked with over 100 distributors to apply advanced analytics and AI to improve customer experience, define value proposition, estimate sales potential and create digital strategy.