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How Distributors Use AI to Drive Sales Effectiveness

March 12, 2025, 9 PT/12 ET

One of the earliest wins distributors have had with AI has been in improving sales effectiveness. Join us on March 12, 9 PT/12 ET, for an expert panel discussion on how AI can give your sales team an edge. 

You’ll learn how AI can: 

  • Guide sales reps to spend time with the right prospects at the right time 
  • Personalize outreach at scale across channels, ensuring every interaction is relevant 
  • Automate follow-ups, reminding your team when to check in with customers 
  • Spot upsell and cross-sell opportunities to boost average order value and grow wallet share 
  • Reduce the busy work for sales teams, letting them focus on strengthening relationships 

This session will focus on real-world applications of AI in distribution. If you can’t make it live, be sure to register to get a link to watch on-demand.

By registering for this webinar, you consent to be added to Distribution Strategy Group's list, and can unsubscribe at any time. You will also receive communications related to the event. Your information will be collected in accordance with our Privacy Policy and may be shared with the event sponsors, who may contact you about relevant products or services.

Panelists
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Panelists' info coming soon!

Thank you to our sponsors:

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About our panelists:

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Panelists' info coming soon!

About our host:

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Ian Heller

Founder & Senior Partner, Distribution Strategy Group

Ian Heller is Founder & Senior Partner at Distribution Strategy Group and has more than 30 years of experience executing marketing and e-business strategy in the wholesale distribution industry. He has written and spoken extensively on the impact of digital disruption on distributors.